Data Axel Consumer List – Formerly InfoGroup


Data Axel’s consumer database provides key demographic, lifestyle and buying behavior information on over 293 million individuals within 175 million households. Data Axel continually updates the database every month to ensure the highest level of accuracy.

Update Frequency: Monthly

Popular Selects

  • Mail Responders
  • Charitable Contributors
  • Internet Finder – OnLine Shoppers

Additional Selects

  • Seniors, Pre-Retirement, Retirement, and Empty Nesters
  • Credit Card Holders
  • Household & Demographic Basics

How Data is Compiled

Sourced from public records, such as licenses and registrations, bankruptcies, new utility connections and changes, voter registrations, individual-level transactional data, real estate tax assessments and deed transfers, credit card billing statements, and telephone white page directories.


  • Telemarket with ease and reach your prospects with greater coverage and multiple phone numbers.
  • Target, not blanket, your prospects, reaching out to the the way you want and where you want!

Recommended Usage

The Data Axel Consumer File is ideal for reaching consumers that can use your services! It’s excellent for Insurance agents, Home Improvement & services, Vacation industry, local stores or restaurants, doctors or dentists, and daycares in the area. If residential homeowners or renters purchase or use your service, find them here!

Total Universe:

Last Update:

Update Frequency:

Base Rate:
$30/M Base Record
Name & Address Included
Selects are Additional

Market Type:

Marketing Channels:
Print & Mail, Telemarketing, Digital Campaigns, Social Advertising

Minimum Orders:

Minimum Quantity: 100 Records

Minimum Order Cost:

Documents Required for Usage:
SAN’s Number for Scrubbed Phones

DNC Waiver for UnScrubbed Phones